Solutions
Our Services
Industry
Resources & Support
Create trigger-based marketing workflows in Odoo that guide prospects through personalised journeys - sending the right message at the right time based on their behaviour, profile, and engagement.
Module Overview
Integration
Native Odoo
Deployment
Cloud / On-prem
Support
24/7 Priority
Key delivery points
What Fidobe delivers
Trusted By
Why this matters
The Problem With Disconnected Marketing Automation Tools
Manually following up with every lead, sending individual emails, and remembering who received what is simply not scalable. Odoo Marketing Automation lets you build sophisticated, trigger-based campaign workflows that run independently - nurturing leads, re-engaging dormant contacts, and delivering personalised content based on exactly what each contact has done.
Marketing teams without automation tools either spam their entire list with generic messages, or rely on manual follow-up that falls through the cracks. Odoo Marketing Automation enables personalised, timely communication at any scale - without proportionally increasing the team's workload.
Odoo delivers a comprehensive, natively integrated feature set — no plugins required.
Why This Matters
The Problem With Disconnected Marketing Automation Tools
Design marketing automation workflows visually - defining triggers, conditions, time delays, and actions in a drag-and-drop canvas that makes complex sequences easy to understand and manage.
Enrol contacts into campaigns automatically based on behaviour triggers - form submissions, email link clicks, page visits, stage changes in CRM, or custom criteria from any Odoo record.
Build multi-step email sequences with dynamic personalisation - inserting contact-specific fields, tailoring content based on audience segment, and branching sequences based on engagement.
Automatically update CRM records based on campaign activity - moving leads through pipeline stages, assigning follow-up tasks, and alerting sales reps when a lead demonstrates high engagement.
Track open rates, click-through rates, conversion rates, and revenue attribution for every automation campaign - with A/B testing to optimise messaging continuously.
Segment your contact database with dynamic filters based on any Odoo field - industry, country, product interest, purchase history, lead score - for precise, relevant targeting.
Fidobe designs and implements your Odoo marketing automation workflows - including audience segmentation, campaign structure, email content, CRM integration, and performance reporting.
At Fidobe, we ensure clarity and confidence before any long term commitment through a structured, results-driven process.
We understand your goals, systems, and challenges to define a clear and aligned scope.
We design a tailored solution and present a demo or proof of concept so you can evaluate outcomes firsthand.
The solution is tested against real use cases to ensure accuracy, performance, and readiness.
You review results, confirm solution fit, and validate scope, timelines, and commercials.
We provide structured support to ensure smooth adoption and ongoing reliability.
Find answers to common questions about our Odoo services and expertise.
Campaigns can be triggered by a wide range of events - form submissions on your website, email link clicks, contact record creation, CRM stage changes, product purchases, or any custom criteria based on Odoo record data.
Yes. Odoo Marketing Automation supports audience filters and conditional branches within workflows - sending different messages to different segments based on their profile, behaviour, or engagement history.
Odoo Marketing Automation can update CRM records based on campaign activity - progressing lead stages, creating follow-up activities for sales reps, and adjusting lead scores based on email engagement.
Yes. Odoo supports A/B testing within automation workflows - sending different subject lines or content variants to portions of your audience and automatically selecting the better-performing version for the remainder.
Yes. Odoo provides a real-time view of your automation campaign pipeline - showing how many contacts are at each step, how many have completed the sequence, and how many have unsubscribed.
Real success stories from brands that transformed their sales pipelines and workflow automation with our powerful CRM integrations.
Integrating Odoo CRM into our sales process was an absolute game changer. The seamless CRM integration and powerful lead management tools boosted our conversion rates by over 45% in just three months.Alex SterlingVP of Sales, TechFlow Inc.
With their advanced workflow automation, our marketing team no longer wastes time on manual data entry. We have customized sales pipeline tracking that gives us real-time visibility into every single deal.Samantha GreeneMarketing Director, GrowthGenuis
Fidobe completely overhauled our customer engagement strategy. Thanks to their robust CRM implementation, we automated our lead generation and experienced a massive spike in customer retention.Marcus JohnsonCEO, NexaRetail
Switching to an AI-enabled Odoo CRM meant we could finally track our complete sales cycle. The intuitive dashboard and automated sales analytics completely transformed how our enterprise operates.Elena RostovaCOO, Zenith Corp
The personalized support we received for business automation was unparalleled. They specifically built sequences that cut our administrative overhead in half while delivering brilliant lead insights.David ChenFounder, InnovateTech
Join 100+ successful Odoo projects and start your journey to operational excellence today.