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Send personalised, scheduled SMS marketing messages to precisely targeted audiences - managed, tracked, and reported from inside Odoo alongside your other marketing channels.
Module Overview
Integration
Native Odoo
Deployment
Cloud / On-prem
Support
24/7 Priority
Key delivery points
What Fidobe delivers
Trusted By
Why this matters
The Problem With Disconnected SMS Marketing Tools
SMS marketing delivers open rates above 95% - far higher than any other digital channel. Odoo SMS Marketing gives your team the ability to create, personalise, schedule, and track SMS campaigns directly from your Odoo contact database - without separate SMS platform subscriptions or manual list management.
Businesses managing SMS marketing through standalone platforms face the same disconnection problem as with email tools - separate contact lists, no visibility into which contacts have already been messaged, and no connection between SMS engagement and CRM or sales records.
Odoo delivers a comprehensive, natively integrated feature set — no plugins required.
Why This Matters
The Problem With Disconnected SMS Marketing Tools
Create SMS campaigns with personalised content - inserting contact-specific fields like first name, company, or order reference - scheduled to send at the right time.
Target SMS campaigns to precise segments of your Odoo contact database - ensuring relevance and avoiding the customer experience damage of generic broadcast messages.
Track delivery status, click-throughs (for links), and opt-out rates for every SMS campaign - with contact-level records of all SMS communication in their Odoo profile.
Configure keywords that trigger automated responses or CRM actions when customers reply - enabling basic conversational SMS workflows for campaigns and confirmations.
Odoo manages opt-out requests automatically - ensuring contacts who unsubscribe from SMS communication are suppressed from future campaigns without manual list management.
Use SMS as a channel within Odoo Marketing Automation workflows - triggering SMS messages based on behaviour, combining with email sequences for multi-channel nurture journeys.
Fidobe configures Odoo SMS Marketing with your SMS gateway, compliance settings, campaign templates, and integration to your marketing automation and CRM workflows.
At Fidobe, we ensure clarity and confidence before any long term commitment through a structured, results-driven process.
We understand your goals, systems, and challenges to define a clear and aligned scope.
We design a tailored solution and present a demo or proof of concept so you can evaluate outcomes firsthand.
The solution is tested against real use cases to ensure accuracy, performance, and readiness.
You review results, confirm solution fit, and validate scope, timelines, and commercials.
We provide structured support to ensure smooth adoption and ongoing reliability.
Find answers to common questions about our Odoo services and expertise.
Odoo integrates with SMS gateway providers to send messages. Fidobe configures the appropriate gateway for your region and requirements - you pay the SMS provider for message credits, with Odoo managing the campaign and contact management layer.
Yes. Odoo SMS Marketing supports dynamic personalisation - inserting contact-specific fields (name, reference number, appointment time, etc.) into SMS content automatically for each recipient.
Odoo automatically processes opt-out replies, updating the contact's communication preferences to suppress future SMS campaigns - keeping you compliant without manual list management.
Yes. You can schedule SMS campaigns to send at any future date and time - ensuring messages reach recipients at the most appropriate moment for your specific campaign objective.
Yes. Odoo Marketing Automation treats SMS as one of multiple available actions - you can build multi-channel workflows that combine email and SMS messages at different stages of the customer journey.
Real success stories from brands that transformed their sales pipelines and workflow automation with our powerful CRM integrations.
Integrating Odoo CRM into our sales process was an absolute game changer. The seamless CRM integration and powerful lead management tools boosted our conversion rates by over 45% in just three months.Alex SterlingVP of Sales, TechFlow Inc.
With their advanced workflow automation, our marketing team no longer wastes time on manual data entry. We have customized sales pipeline tracking that gives us real-time visibility into every single deal.Samantha GreeneMarketing Director, GrowthGenuis
Fidobe completely overhauled our customer engagement strategy. Thanks to their robust CRM implementation, we automated our lead generation and experienced a massive spike in customer retention.Marcus JohnsonCEO, NexaRetail
Switching to an AI-enabled Odoo CRM meant we could finally track our complete sales cycle. The intuitive dashboard and automated sales analytics completely transformed how our enterprise operates.Elena RostovaCOO, Zenith Corp
The personalized support we received for business automation was unparalleled. They specifically built sequences that cut our administrative overhead in half while delivering brilliant lead insights.David ChenFounder, InnovateTech
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